Optometry News & Blog

Interested in the latest optometry news? Right here on our blog, you’ll find news from the optical industry, our best franchising tips and resources, and real success stories from our franchisees.

young girl with glasses on her phone

Who Will Make Up Pearle Vision’s Customer Base in the Future?

If you build it, who will come? Franchise candidates who are interested in becoming Pearle Vision’s next licensed owners may wonder who their customers will be. The short answer is that everyone needs access to high-quality vision care. The longer answer considers demographic data and changing consumer behavior. The Centers

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Tory Burch image on a television behind a check out area inside a Pearle Vision franchise

Franchising & Frames

Eyewear has come a long way in terms of technology, style and perception. Glasses are no longer viewed only as tools to correct vision; they are also seen as fashion accessories. This cultural shift in perception is helping to support the thriving optical retail industry. Glasses have moved from medical

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Vision Care Providers Take New Precautions Against COVID-19

Eye doctors’ offices have continued to provide their patients with essential or urgent care throughout the COVID-19 pandemic, and most have added a number of safety measures. In a new article on AllAboutVision.com, Pearle Vision® General Manager Alex Wilkes says the company has stepped up cleaning protocols, added new safety

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