Pearle Vision General Manager Discusses Opportunity at Finance & Growth Conference
Pearle Vision General Manager Alex Wilkes recently spoke on the Pearle Vision opportunity at Franchise Times’ Finance & Growth Conference. Wilkes explained that Luxottica, the world’s leading eyewear company, acquired Pearle Vision in 2004, offering many new benefits to franchise owners. Since then, Pearle Vision has leveraged its enterprise capabilities and taken advantage of its global […]
Female Customers’ High Recommendations Earn Pearle Vision the Women’s Choice Award
Female customers are extremely satisfied with the eye care they receive at Pearle Vision®, according to a survey conducted by the Women’s Choice Award®. Nine out of 10 women customers gave Pearle Vision the highest satisfaction rating and said they would recommend the brand to their families and friends. As a result of that high […]
Check Out Marketing Webinar With Pearle Vision’s Doug Zarkin
Pearle Vision Vice President and Head of Marketing Doug Zarkin was featured on a recent Franchise Update Media webinar, “Marketing Innovation with Impact.” Zarkin was joined by Rich Hope, Chief Marketing Officer for Jersey Mike’s Subs, and Therese Thilgen, CEO and Co-Founder of Franchise Update Media. Zarkin and Hope discussed lessons learned in working with […]
Pearle Vision® Licensed Owners Bring Healthy Vision to Their Communities
“When the pediatrician said my 8-year-old needed glasses, I felt like the worst mom in the world for not having realized it earlier. I needed eye care professionals I could trust to properly put her in glasses,” writes a customer. Being a neighbor with a name that customers can trust is a big part of […]
3 Paths to Multi-unit Ownership with Pearle Vision
Pearle Vision’s licensed owners, including multi-unit owners, come from many backgrounds and travel different paths. Meet three multi-unit owners: Expanding the Family Business Dr. Jeff Butcher and his son, Dr. Chris Butcher, operate three Pearle Vision centers in Oklahoma and six in Florida. They have an area development deal in Tampa for 15 centers, so […]
Succession Planning for Franchise Owners
Mike Arends, Licensed Owner of Pearle Vision franchises in Minnesota and South Dakota, was pleasantly surprised when his daughters decided to follow in his footsteps and take over the family business. In about a year, daughters Jessy and Maggie will become co-owners with their dad and his business partner. How do franchisees go about creating […]
Pearle Vision Brings Latest Campaign to Life with Vision Clinic in Billie Jean King Namesake Classroom at Girls Prep Lower East Side Elementary
Brand partners with global nonprofit OneSight to provide vision care to students, empowering them to reach their full potential New York (February 21, 2019) – In August 2018, Pearle Vision introduced “Olivia,” the brand’s latest iteration of their “small moments” marketing campaign. The story of Olivia features a young girl exploring a variety of interests from sports to space. When mom notices that she isn’t seeing clearly […]
Pearle Vision to Expand Franchise Reach Into Canada
Vancouver, Calgary, Edmonton and Toronto Are Key Markets Pearle Vision has its eyes on Canada. The respected optical franchise is positioned to expand its footprint throughout Canada this year, with a special focus on Vancouver, Calgary, Edmonton and Toronto. Currently, there are 59 Pearle Vision EyeCare Center locations in Canada. “We are excited by the […]
Entrepreneur Magazine Ranks Pearle Vision Among Top Health Products Franchises in 40th Annual Franchise 500® List
MASON, Ohio (Jan. 10, 2019) – Pearle Vision has been recognized as one of the nation’s top health franchises in Entrepreneur magazine’s highly competitive Franchise 500® list. Entrepreneur’s annual rankings rate outstanding performance in areas including unit growth, financial strength and stability, and brand power. Pearle Vision was ranked No. 75, placing the brand in […]
Licensed Owners open new Pearle Vision in Tampa, FL
Father-son duo of Dr. Jeff and Dr. Chris Butcher plan to open four more Tampa Bay-area locations in 2018 Multi-unit Pearle Vision franchisees Dr. Jeff Butcher and Dr. Chris Butcher have opened their newest Pearle Vision location in Tampa, FL. The Butchers have signed an area development agreement and already have four more locations planned […]