Area Development Agreements Provide a Fast Track to Pearle Vision Multi-Unit Ownership
Pearle Vision multi-unit owners all launch their careers with the brand in different ways, but for many of them, the first step is signing an area development agreement. An area development agreement grants franchisees exclusive territory rights in exchange for signing a contract to open a certain number of units in a particular market within […]
The Value of Pearle Vision’s Strong Reputation
If you are thinking of buying a franchise, reputation matters. We believe that Pearle Vision’s national reputation for providing its patients with high-quality eye care and customer service, as well as for carrying some of the optical industry’s most fashionable and popular eyewear brands, such as Ray-Ban, Persol and Oakley, makes it an attractive investment […]
Entrepreneur Magazine Ranks Pearle Vision No. 1 Eye Care Franchise on Franchise 500® List
MASON, Ohio (Jan. 14, 2020) – Pearle Vision has been ranked as the nation’s top Eye Care franchise on Entrepreneur magazine’s highly competitive Franchise 500® list. The magazine’s annual rankings are based on outstanding performance in areas such as unit growth, financial strength and stability, and brand power. Pearle Vision was ranked No. 1 in […]
Pearle Vision and NEXCOM Partner to Bring Optical Stores to Naval Bases
The first-of-its-kind partnership is a unique alternate growth channel for the optical retailer. MASON, Ohio (August 20, 2019) — Pearle Vision and the Navy Exchange Service Command (NEXCOM) have partnered to bring national optical retail centers to naval bases in Virginia Beach, Va., San Diego, Calif., and Groton, Conn., with the opportunity to expand to […]
Pearle Vision’s Consumer Marketing Program Is Designed to Help You Attract Patients
If you are wondering how you would market the products and services offered at a new Pearle Vision® location, put your mind at ease. Pearle Vision’s $35 million annual consumer marketing program is invaluable to licensed owners building their businesses. The sophisticated brand marketing includes newspaper and television advertising, direct mail, newspaper program and a […]
Fueling Growth by Honoring Dr. Stanley Pearle’s Vision of Genuine Eye Care
More than five decades after Dr. Stanley Pearle opened his first storefront in Savannah, Ga., licensed owners from around the company will return to the Hostess City of the South this month to celebrate the brand’s growth and honor the pillars of Dr. Pearle’s success: caring for eyes and the people behind them. Dr. Pearle […]
Pearle Vision General Manager Discusses Opportunity at Finance & Growth Conference
Pearle Vision General Manager Alex Wilkes recently spoke on the Pearle Vision opportunity at Franchise Times’ Finance & Growth Conference. Wilkes explained that Luxottica, the world’s leading eyewear company, acquired Pearle Vision in 2004, offering many new benefits to franchise owners. Since then, Pearle Vision has leveraged its enterprise capabilities and taken advantage of its global […]
Female Customers’ High Recommendations Earn Pearle Vision the Women’s Choice Award
Female customers are extremely satisfied with the eye care they receive at Pearle Vision®, according to a survey conducted by the Women’s Choice Award®. Nine out of 10 women customers gave Pearle Vision the highest satisfaction rating and said they would recommend the brand to their families and friends. As a result of that high […]
Check Out Marketing Webinar With Pearle Vision’s Doug Zarkin
Pearle Vision Vice President and Head of Marketing Doug Zarkin was featured on a recent Franchise Update Media webinar, “Marketing Innovation with Impact.” Zarkin was joined by Rich Hope, Chief Marketing Officer for Jersey Mike’s Subs, and Therese Thilgen, CEO and Co-Founder of Franchise Update Media. Zarkin and Hope discussed lessons learned in working with […]
Pearle Vision® Licensed Owners Bring Healthy Vision to Their Communities
“When the pediatrician said my 8-year-old needed glasses, I felt like the worst mom in the world for not having realized it earlier. I needed eye care professionals I could trust to properly put her in glasses,” writes a customer. Being a neighbor with a name that customers can trust is a big part of […]
