More than five decades after Dr. Stanley Pearle opened his first storefront in Savannah, Ga., licensed owners from around the company will return to the Hostess City of the South this month to celebrate the brand’s growth and honor the pillars of Dr. Pearle’s success: caring for eyes and the people behind them.
Dr. Pearle was a visionary whose love for people resonates in Pearle Vision’s current mission to help the people of the world care for their eyes, one pair of eyes at a time. His passion holds true today in more than 500 Pearle Vision EyeCare Centers throughout North America and Canada.
To its patients, Pearle Vision provides more than an eye exam. It gives eye health education, help finding the perfect frames and a friendly wave from their eye doctor at the local grocery store. It’s a trusted iconic brand conveniently located in their neighborhood. To its licensed owners, Pearle Vision franchises are more than business opportunities. Pearle Vision supports its franchisees with best-in-class business training, superior marketing programs and strong margins that result from a laser focus on connecting with patients.
Genuine eye care remains at the heart of Pearle Vision, whether a patient steps in a Pearle Vision EyeCare Center in the Midwest or the West Coast. This consistency is possible because of the unique blend of a nationally recognized and supported brand with the local ownership and neighborhood feel of each eye care center. Pearle Vision continues to thrive because optometrists, opticians and investors embrace the turnkey business opportunity and network of like-minded licensed owners. The brand’s many multi-unit owners are testament to the proven success and return on investment that many licensed owners experience.
Dr. Pearle’s simple yet effective business model continues to drive growth. In today’s fast-paced, digital world, patients want a trustworthy, personalized eye care experience. They want friendly, personable doctors and staff whose practice features state-of-the-art equipment, and they want to be able to find a variety of trendy frames and lens options under the same roof. In a time influenced so greatly by technology and social media, Dr. Pearle’s vision of genuinely connecting with and earning the trust of people, while caring for their eyes, remains the cornerstone that Pearle Vision optometrists, opticians and investors build on.
Just as Dr. Pearle knew the key to business success — take care of the people — Pearle Vision also knows the key to building a successful brand is to take care of the licensed owners. Celebrate. Share. Grow.
